Is Inconsistent Leadership Training Holding You Back?
Set up to Struggle, Not Succeed
Promoting high-potential employees without equipping them to lead sets them up to struggle, not succeed.
Bottlenecks and Burnout
Without clear guidance or strategic development, leaders become overwhelmed, leading to slow progress and missed results.
Misaligned Leadership, Missed Opportunities.
When leaders lack alignment and empowerment, communication breaks down, accountability fades, and innovation stalls.
Benefits
Why Choose Us
We design leadership experiences that go deep, not wide—built to shift mindsets, strengthen teams, and create lasting impact. No fluff. No check-the-box training. Just real growth, where it matters most.
Brand Guarantee: We guarantee participants leave our workshops with a clear framework they can implement immediately.
Top-Tier Coaches
All of our coaches are ICF-certified at PCC or MCC level—bringing the highest standards in executive coaching.
Graduate-Level Training
We blend deep expertise in organizational leadership with real-world experience—teaching and consulting at institutions like Georgetown and The George Washington University—to deliver learning that sticks and drives results.
Training with us is like sending your staff to graduate school.
Diverse & Inclusive Team
Our team is over 70% people of color and over 70% women. We’re bilingual (English/Spanish), proud allies of the LGBTQ+ community, and regionally diverse, with team members across the U.S. and internationally. This range of identities and perspectives helps us create spaces where everyone feels seen, heard, and valued.
Proven Track Record
Since 2016, we’ve partnered with organizations of all sizes—from the state government to corporations to non profits and local small businesses.
Woman & Minority-Owned
We don’t just teach inclusive leadership—we live it.
Mission & Niche
Our mission is simple: empowering leaders to thrive so organizations can grow.
Our niche is turning potential into performance through engaging, relevant leadership training that can be applied immediately.
Our Programs
Break The Norm's
Five Core Service Pillars
We build leadership capacity at every level through experiential learning and applied practice. BtNL designs programs that cultivate confidence, accountability, and performance.
Leadership Development
Growing Leadership Capacity at Every Level
We strengthen executive alignment and strategic execution through personalized coaching. BtNL’s certified coaches partner with senior leaders to enhance clarity, decision-making, and organizational impact.
Executive Coaching
Coaching That Drives Strategic Leadership
We design and facilitate high-impact engagements that align mission, vision, and goals with actionable strategies to enhance performance. BtNL’s facilitation creates the conditions for collaboration, ownership, and results.
Expert Facilitation
Turning Strategy Into Shared Action
We design and deliver engaging training and curriculum that translate theory into practice. Our team understands how adults learn and uses proven training methodologies to create learning experiences that are relevant, measurable, and sustainable.
Learning & Curriculum Solutions
Learning Experiences that Stick
We align human capital strategy with organizational goals to strengthen workforce effectiveness and operational excellence. BtNL’s advisory services support leaders in aligning people, structure, and strategy for measurable impact.
Strategic Human Capital & Advisory Services
Aligning People, Strategy, and Performance.
Our Core Values
01
Innovative
We lead with a “Yes!” mindset that drives our pursuit of knowledge and inspires new ideas. Curiosity fuels creativity, continuous learning, and innovative approaches to solutions.
02
Collaborative
We foster shared ownership and value every voice. Through trust and mutual respect, we operate as a unified team to ensure continuity and accountability.
03
Agile
We adapt quickly to changing needs and challenges. Our flexibility enables us to meet clients where they are and deliver timely solutions.
04
Results-Oriented
We create tailored, outcome-driven solutions aligned with each client’s goals. We remain focused and accountable until we deliver impact that exceeds expectations.
05
05
Mastery
We bring deep expertise and precision to every solution. Our commitment to craftsmanship ensures exceptional quality and lasting value.
Easy as 1, 2, 3
1
Book Your Free Customized Consultation
Let’s talk about your goals, challenges, and team dynamics. No pressure—just a conversation to understand what you need.
2
Choose the Services That Fit Your Needs
Whether it’s executive coaching, leadership workshops, mastermind groups, or team building—we’ll help you design the right solution.
3
Voila! We Get to Work
Once we align on the plan, we roll up our sleeves and get started. Simple, streamlined, and centered around your success.
Meet the Team
Meet Our Team of Leaders
Our dedicated team at Break the Norm Leadership consists of experienced and passionate facilitators who are committed to developing strong and effective leaders. Each member of our team brings a wealth of expertise and a dedication to driving organizational success.
Testimonials
Real Stories, Real Impact
"Wonderful Partners
to Work With"
BtNL does a really great job of taking some pretty heavy leadership elements (ex: Trust) and making them personal to their audience. They utilizes powerful visual elements to support the presentation and makes sure to align specific activities as well to build upon the educational portions included. I was very impressed with their passion for leadership development and team building. I’m excited to see what else I can learn from them moving forward.
—Jordan W.
Adidas
"Refreshing, Actionable, Relevant and Worthwhile"
We've partnered with Break the Norm Leadership to enhance our leadership development programs with a strong DEI lens, along with group and 1:1 coaching for our people leaders. The feedback has been overwhelmingly positive. One participant shared, “I’ve attended many leadership trainings over the years, but these felt truly refreshing, actionable, relevant, and worthwhile.
—Kim J.
Virginia Department of Social Services
"Clear, Actionable Insights"
I recently completed a sales course with Break the Norm, and it exceeded my expectations. The training provided clear, actionable insights that helped us standardize our sales process and better understand each stage of our opportunities, making our pipeline more predictable and strategic. The instruction was straightforward and easy to follow, and the cohort format added tremendous value by allowing us to learn from peers facing similar challenges. I highly recommend Break the Norm for any team looking to level up their sales approach.
—Victor C.
Soar Community Network
Additional Resources
Explore More
Want to dive deeper? Explore two powerful video series—Perspective in Practice and Lunch & Learn—now available on YouTube. Whether you’re leading a team or expanding your influence, these on-demand videos provide practical tools and real-world insights to help you thrive—anytime, anywhere.
Browse our Capabilities Statement and explore our Capabilities Deck. Learn about who we are, what we offer, and how we can help you achieve your goals.
